We Want to Put YOU on a Billboard! - The Bail Project Skip to main content

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Ever dreamed of seeing yourself on a billboard? Now’s your chance!

If you could say anything you wanted about bail on a billboard, what would you say? We’re excited to give real Americans like you a platform to share your thoughts on bail reform.

As mainstream media becomes more sensationalized and social media more selective, we’re cutting through the noise. We’re buying billboard space in cities across the country to showcase the real opinions of real people. That means you!

Look out for billboards with the tagline, “Real Americans. Real Opinions. Real Bail Reform.” If you see one, you have a chance to be featured there!

Just like our bail assistance and court return services, participating in this campaign is 100% free.

Mock-up of Real Bail Reform Billboard

What do we mean by real Americans and real opinions?

The bail system impacts more people than you might think. Nearly half of adults in the U.S. have a close family member that has been incarcerated. Over 60% of people in jail on any given day are there simply because they can’t afford bail. Yet, mainstream media often misses the viewpoints of those impacted by unaffordable cash bail. 

We’ve found that when people learn about the injustices of the pretrial system, they either recognize its unfairness or are shocked by its existence. We want to amplify these voices!

What do we mean by real bail reform?

Bail reform is about justice. Many are inspired to take action when they realize people are jailed while presumed innocent just because they can’t afford bail

The 8th Amendment says bail should be affordable for everyone, and we hear support for reform from across the political spectrum. Both Democrats and Republicans see the need for change, though they may support it for different reasons. Bail reform is truly a bipartisan issue we can all agree on.

There are bail reform success stories across the country, from statewide reforms in Illinois to local changes in Harris County, Texas and Detroit, Michigan. Public safety is improving, with violent crime dropping to pre-pandemic levels. It’s no wonder states like Michigan are working on progressive bail reform packages.

TAKE ACTION! Share your opinion for a chance to be on a billboard.

Sharing your opinion on bail reform on a billboard can connect you with your community and send a powerful message to politicians. We’ve strategically placed billboards in neighborhoods and near legislative centers so your voice can be heard where it matters most.

Making your voice heard these days can be challenging, but we’re making it easier. If being featured on a billboard isn’t for you, you can still join us in providing free bail assistance and supporting progressive pretrial policies by becoming a one-time donor or a Freedom Funder.

Join us today in both posting and passing bills that bring us closer to a future where our access to justice is not something that can be bought, but a fundamental right. 

Thank you for engaging with our content. People like you make a better world possible – a world where justice is not determined by someone’s wealth. The Bail Project is not only an immediate lifeline for people held on unaffordable cash bail, but a growing megaphone for public education and social change. If you have the means and found value in our content, please consider becoming a donor today.

Shannon Soper, The Bail Project's Director of Creative and Marketing
Director of Creative and Marketing

Shannon Soper

As the Director of Creative and Marketing, Soper oversees all aspects of The Bail Project’s marketing strategy and content development and is responsible for accelerating systems change through brand recognition and public education nationwide. Since joining the organization in 2018, she has driven web, video, and social media innovation, cultivating an in-house creative team and establishing the Creative and Marketing Department. Soper has over a decade of leadership in nonprofit strategic communications, having served as Communications Director at Dignity and Power Now and as College Campaigns Strategist for the People for the Ethical Treatment of Animals (PETA). A champion for expanding access to digital assets for activists and movements, Soper founded her own company in 2016 to provide subsidized web development and creative multimedia to disadvantaged organizations. She began her advocacy career leading teams on the ground, furthering public awareness on large scale concert tours and creating institutional change at over 100 colleges and universities nationwide. Her public speaking, writing, photography, video, and web features have been featured by a wide range of outlets, including USA Today, The Los Angeles Times, and NPR.

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